A Message From Our Founder
“Advertising has changed in the last decade, on setting new platforms and outlets to market. People now more than ever are using cellphones as a sole source of communication, entertainments, and information in their lives.
In my opinion, before you consider which social media service your business should advertise on, it is very important to see which social media channels are worth your time. Similarly, you need to know which sites and applications drive more traffic, as well as which sites are more popular in your clients. Each social media channel is different from the other, despite the fact, they share various similarities too. Facebook in many cases is the focal point of social media users, used by more than 1.79 billion active users. Other channels like Pinterest and Instagram, Google+, LinkedIn, and Snapchat can be even better depending on your audience.”
Target Audience
Whether the business is B2B, B2C, or C2C the thing you need to understand is your ‘target audience’ and which platforms are you likely to find the demographic of customers you are looking for. After that, you can deliver more meaningful and targeted content. Some social media platforms utilize picture posts, others video posts, and some that allow timed short content that has an expiration date. The question a business needs to ask themselves is whether a social media platform can support the marketing content your business is planning on building.
Alvayria will monitor your social media outlets and understand the performance metrics. Who likes, comments, and shares your content and focus on their key demographic factors like, characteristics such as age, sex, location, language, interests etc.
Understand What Your Comepetitors Are Doing
- What strategy they are missing?
- Target demographics?
- What key points are they emphasizing on?
- How frequently are they posting?
Engage Audience
We will create and effectively manage all of your social media accounts. We take the time out to create engagement with your customers. Respond to the questions, create post, comment, and share posts. We will actively be posting on your social media channels, four to five platforms a month
Interest we will build in your posts by
- Answering questions
- Asking the audience questions to get their opinions.
- Creating games and puzzles.
- Organizing contests
- Creation campaigns
- Offer special discounts and promotions.
Key Features of Social Media Management
Advertising budget
A marketing budget demonstrates how much amount your business plans to spend on marketing over a particular period of time; it can be annually, quarterly, monthly, weekly, or daily. Advertising budget consists of paid ads, hiring costs, website maintenance costs, and so on. Consider these costs while creating your advertising budget plan.
Operational costs (manufacturing products, shipping cost)
Costs for employing staff
Costs for running your business (electricity, machinery)
Advertising budget also depends on your business goals; therefore, you need to think about what you want to achieve and then set a budget.
Respond to Inquiries and Messages
Responding to customer inquires on social media is important. Alvayria will manage your customer’s inquiries on social media site. This effort can help increased consumer retention and acquisition. Additionally, it will benefit your company’s brand and ability to develop new clients. Moreover, customer satisfaction and customer service are directly impacted by this effort on social media. We will report outcomes or instances of customer care performed by Alvayria